EstateGuru marks fifth birthday with a rebrand
CROSS-BORDER European peer-to-peer property lender EstateGuru has unveiled a new look to mark its fifth anniversary.
The Estonia-based platform, which lends to borrowers based in Baltic countries as well as Finland, has launched a new website and logo.
“Our central goal is to provide hassle-free, flexible financing to property developers and entrepreneurs as well as diversified property backed cross-border investment opportunities to our international investor base,” Mihkel Stamm, chief operating officer of EstateGuru, said.
“To realise this vision, we felt that we needed a new user experience and a fresh new version of our brand.
“We need to innovate in order to stay ahead of the competition. In addition to the rebranding, we are launching a variety of new features.”
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Founder Marek Partel said the next step was to enter new European countries.
“We want our logo and our website’s functionality to reflect our company values, which are honesty, transparency, flexibility, and entrepreneurship,” Partel said.
“We have seen amazing exponential growth over the past five years and, with this recalibration, we feel ready to take the next big step on the road to becoming Europe’s leading cross-border marketplace of its kind and continue building bridges between investors and entrepreneurs.”
EstateGuru – which offers interest to investors from 12 per cent a year on secured property loans has attracted 15,000 users from across the globe to help finance almost 500 projects worth €80m (£71m), earning them more than €4.2m, the platform said.
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